Results of mail campaign

Benefits of email marketing: a click rate of more than 19,27 %!

The “real” results of a typical mail marketing campaign say more than long speeches:

  • Field: Télécom
  • Campaign: promotional offer
  • Emails sent: 256.673
  • Emails arrived: 97 %
  • Opening rate: 19,27 %
  • Click-through rate: 9,57 %
  • Conversion: 3.536 prospects!